An interactive
design exhibition
Micromort Project was designed to be exhibited, as were all the other projects developed during the Final Synthesis Studio. Therefore, a working group has been created and the branding of the exhibition – which had to contain 13 totally different projects on the theme of death – has been started. Starting with the name "Death. 13 Solid Doubts", an identity was developed that would show the true nature of each project through 13 emblems, one for each project. Unfortunately the physical exhibition, due to known health problems, never took place.
2020 — EXHIBITION DESIGN, BRANDING

Morte.
Exhibition

07             TYPE: TEAM PROJECT      SKILLS: BRAND IDENTITY, UX&UI, EDITORIAL DESIGN, WEB DESIGN      WEBSITE: MORTE13.INFO



Challenge
The choice of the name was the most difficult: the theme of death scares every human being, and has been interpreted in so many different ways that enclosing everything in a title and a subtitle seemed impossible. From the name, then, the aim was to develop a catalogue, posters and flyers, a website, to manage social profiles, and to design and organise the layout of the space.
Solution
13 were the projects. 13 were the questions raised by each project, 13 were the doubts aimed at pushing the spectator to reflect on death. But death has not always been understood as the death we know and fear. It has been reinterpreted in the most diverse and critical ways, starting from very precise concepts. The starting concepts were then transformed into emblems, into symbols, showing the true nature of a project. The credit card is linked to money, the plastic glass to the precariousness of objects, the noose to suicide and so on. In this way each project has its own space and can show its strength, accompanied by the key question always placed below the symbol. This is how the catalogue and the website were developed: maintaining an internal coherence but also allowing a variety that does nothing but emphasize the project.
Seven Years
Posters
Brex¿t
Project
2020 — EXHIBITION DESIGN, BRANDING

Morte.
Exhibition

TYPE:TEAM PROJECT
SKILLS: BRAND IDENTITY, UX&UI, EDITORIAL DESIGN, WEB DESIGN
WEBSITE: MORTE13.INFO
















































An advertising
campaign
The Final Synthesis course, focused on Speculative Design and death, concerned the conception, design and implementation of an interactive device and the entire visual system that surrounds it, with the aim to make people reflect on death. Thus Micromort was born: a new currency which value represents the price of death in every nation in the world. An interactive installation was created – Stock Exchange Experience – exploring and tracking Micromort's fluctuations from 2000 to 2017 through 17 screens and 4 LED strips.
Challenge
The choice of the name was the most difficult: the theme of death scares every human being, and has been interpreted in so many different ways that enclosing everything in a title and a subtitle seemed impossible. From the name, then, the aim was to develop a catalogue, posters and flyers, a website, to manage social profiles, and to design and organise the layout of the space.
Solution
13 were the projects. 13 were the questions raised by each project, 13 were the doubts aimed at pushing the spectator to reflect on death. But death has not always been understood as the death we know and fear. It has been reinterpreted in the most diverse and critical ways, starting from very precise concepts. The starting concepts were then transformed into emblems, into symbols, showing the true nature of a project. The credit card is linked to money, the plastic glass to the precariousness of objects, the noose to suicide and so on. In this way each project has its own space and can show its strength, accompanied by the key question always placed below the symbol. This is how the catalogue and the website were developed: maintaining an internal coherence but also allowing a variety that does nothing but emphasize the project.
06
Brex¿t
Project

08
Seven Years
Posters