An elegant
typeface
Specimen realized during the course of Typographic Design: the aim was to represent in all its facets a typeface of own choice. My choice has fallen on the SangBleu typefaces, from the Swiss Typefaces foundry, as it presented itself as an interesting field of study, since it takes up the style of classics of typography, such as Didot, but modernizes them. The result is a peculiar typeface: elegant, but also aggressive.
2018 — TYPOGRAPHIC DESIGN

SangBleu font specimen

05             TYPE: UNIVERSITY PROJECT      COURSE: TYPOGRAPHIC DESIGN      SKILLS: TYPOGRAPHIC DESIGN     



Challenge
Sangbleu is a rather recent typeface, published towards the end of 2017 by Swiss Typefaces, has given a modernization to the great typographic classics. Being so recent, it has also been used in very few design projects, making it more complex to understand the nature of the font. Further difficulties were imposed by the teacher: the format, the exclusive use of black and the number of fixed pages.
Solution
Elegant and aggressive. Sinuous and angular. These are the antitheses that best explain the SangBleu and that I tried to highlight more inside the Specimen. The SangBleu is a cousin of Didot, from which it draws its elegance, but it is also a very modern and aggressive font, thanks to the sharp contrast and the cuts of some letters, like the k. It was interesting to highlight how some details, almost like sharpen cut, contrast with some very round and sinuous letters. Equally interesting is to underline the difference between roman and italic, the different possibilities of use and the peculiarities of some glyphs, such as the Mexican skull.
Spazio X
Design
Wax print
Awakening
2018 — TYPOGRAPHIC DESIGN

SangBleu font
specimen

TYPE: UNIVERSITY PROJECT
COURSE: TYPOGRAPHIC DESIGN
SKILLS: TYPOGRAPHIC DESIGN, EDITORIAL DESIGN
















































An elegant
typeface
Social communication campaign carried out for the local police in Milan. Specimen realized during the course of Typographic Design: the aim was to represent in all its facets a typeface of own choice. My choice has fallen on the SangBleu typefaces, from the Swiss Typefaces foundry, as it presented itself as an interesting field of study, since it takes up the style of classics of typography, such as Didot, but modernizes them. The result is a peculiar typeface: elegant, but also aggressive.
Challenge
Sangbleu is a rather recent typeface, published towards the end of 2017 by Swiss Typefaces, has given a modernization to the great typographic classics. Being so recent, it has also been used in very few design projects, making it more complex to understand the nature of the font. Further difficulties were imposed by the teacher: the format, the exclusive use of black and the number of fixed pages.
Solution
Elegant and aggressive. Sinuous and angular. These are the antitheses that best explain the SangBleu and that I tried to highlight more inside the Specimen. The SangBleu is a cousin of Didot, from which it draws its elegance, but it is also a very modern and aggressive font, thanks to the sharp contrast and the cuts of some letters, like the k. It was interesting to highlight how some details, almost like sharpen cut, contrast with some very round and sinuous letters. Equally interesting is to underline the difference between roman and italic, the different possibilities of use and the peculiarities of some glyphs, such as the Mexican skull.